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  1. silver_nuggets_raw_silver_mercy_jewellery_designers

     Sterling Silver nuggets before being melted to form into jewelllery...

    We're often asked about the terms we use to describe our jewellery, The terms silver, sterling silver and silver plated are bandied about a lot, but what do they mean ?  We've put together this short blog post to clarify some of the confusion around the terms silver, sterling silver, fine silver and silver 925 - We hope you enjoy reading it...

    Silver when it is mined from the ground is known as pure silver – it has an actual silver content of 99.9%  which I think we can all agree is pretty close to as pure as can be.  However, there’s a slight problem with using this pure silver to make jewellery – its too soft !  So pure silver is mixed with other metals to make its harder.

    When pure silver is mixed with copper it becomes harder and can be used for jewellery making, among other things.  Usually, sterling silver has a purity of 92.5%, meaning that 7.5% of the alloy is made of copper or another metal (usually nickel or zinc).

    Although sterling silver is more durable than pure silver, the additional metals in the alloy make sterling silver more prone to tarnishing. Tarnishing occurs when the copper, nickel, zinc or other mixtures in sterling silver react with oxygen and other elements in the air.

    Often, sterling silver items are plated with a thin layer of pure silver to improve the shine of the piece which confusingly is not to be confused with items marked as ‘sterling silver plated’ which means a base metal (not silver) is simply plated with a layer of sterling silver which will wear off after some time.

    Fine silver is stamped with marks such as 999, 99.9 or .999, indicating how much silver the piece contains per hundred or thousand parts.

    Sterling silver made in the U.K. is marked 925, .925 or 92.5. Jewellery with lower purity is not considered sterling silver by U.K. standards.

    According to the oxford English Dictionary the word Sterling is most probably derived from the old English word Steorling which meas with or like a little star – early Norman coins apparently had small stars imprinted on them, which I kinda like.

    Silver is used in the making of so many things today that you wouldn’t expect such as…. Batteries, dentistry, LED chips, medicine, nuclear reactors (yes, really) photography and touch screens to name just a few… oh and my personal favourite – Indian sweets.

    Silver really is an indispensable metal ! 

  2. spring_fair_2017_Mercy_jewellery_exhibition_stand

    As we return from Spring Fair 2017 and unpack and unload (yes those scaffolding poles are uber heavy) so we've had our weekly work outs thanks very much.  Its time to reflect upon the show... The high points were definately hearing Baroness Karren Brady speak and listening to Queen of the High Street Mary Portas.  


    My take away from Mary's talk was on the importance of personalisation and personalising the customers experience, whilst Karren spoke about having a clear vision and balancing motherhood and business, something that resonates with me personally as every female business owner that i know walks that particular tightrope on a daily basis.

    It was a thrill to see our jewellery on the catwalk. Our Druzy collection looked fabulous, and with its striking colourways and eyecatching pieces its really stood out !


    It was so good to catch up with so many of you and of course to meet lots of new people too... Our new collections were well received with Valentines Day and Mother's day getting a lot of attention.  Our new stand location on the main boulevard worked well and we were kept nice and busy (just how we like it)


    The debut of GirlBoss was encouraging and the new look to Narrate was super sexy, blog post on this to follow next week - suffice it say that gold printing brings all the girls to our stand !

    Our new look One Wish artwork and packaging was very popular, with customers loving both the packaging and the fact that there's now a clear space for the buyer to write a personal message to the recipient. Its all in the details..!

    Orders are being despatched and new items are being added to the website, so please do bear with us for the post show rush... 

    Thankyou for your patience and understanding, see you at Pulse in May !